So you may have heard that Twitter is an indispensable tool for businesses to use, but you are a little confused as to how it applies to you as you operate a small business not some giant conglomerate? Well I’m here to tell you it can apply to you in the following ways.
Twitter is a great way to reach out to customers or potential customer leads, form trending topic conversations and directly answer customer queries whilst furthering your relationship with them. It also allows you to track your target audience and increase conversion rates by following their online conversations and recommendations. It also provides you with the opportunity to build your professional network with other local businesses.
Become influential, share interesting and useful content with others – basically be as interactive and engaging as possible with your followers to ensure that you are relevant in the digital age. Real-time engagement is growing and as a small business you really should take advantage of the amazing resources available via Twitter.
